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Promotion and communication

Today, the Fes Meknes Regional Investment Center is called upon to play an active role in promoting investment and attracting investors. For this purpose, it aims to develop a clear vision for its approach to promote the economic assets of the region. This vision will be developed as part of a territorial marketing strategy.

The RIC, as an institutional actor aiming to the economic development of the region, is also called upon to suggest concrete actions to improve the attractiveness of the Region. Among the RCI's mission, communicating and promoting the Region's investment opportunities, its advantages, its competitive advantages and its business opportunities nationally and internationally.

To achieve this goal, RCI runs communication and information campaigns. It also organizes, attends and sponsors different promotional events related to investment promotion in the region.

In order to strengthen the promotion of investment in the region, the RIC :

  • Edited the regional monograph of Fes Meknes in 3 languages
  • Edited the RCI Fes News N ° 11 and N ° 12
  • Edited the the Guide to business creation
  • Published the Investor's Guide
  • Participated in over 50 events at national level.
  • Participated in more than 5 international events.
  • Signed partnership agreement with Casablanca Stock Exchange.
  • Membership in the Anima Network.
  • Produced several promotional materials in the region.
  • 10 radio interviews.
  • 3 TV reports.


The CRI is involved as a main partner in the implementation of the following programs:

  • NIHD: AGR projects, social, cultural and sporting projects.
  • Programs of the City of Innovation of Fez: (Initiative Creation of Entreprises (ICE) and Innova Project, Doctorals, ...).
  • Regional Committee for Business Creation: RCI chairs this Committee in partnership with the Banque Populaire foundation for business creation.
  • "Promoting Youth Employment in Rural Areas" project in cooperation with GIZ.
  • Injaz Al Maghreb Program
  • Enactus Morocco Program


Promotion of entrepreneurship for young creators and project promoters:

  • Visits of Moroccan and foreign students delegations (HEC Montréal, GESI, EFFET, Sup Management,).
  • Participation in seminars and fairs (Caravan of employment, Forum of small businesses, Injaz Al Maghreb program ...).

The RIC works also closely with economic services of foreign diplomatic representatives in Morocco and Moroccan diplomatic representatives abroad.

It should also be noted that the Center maintains a fruitful cooperative relationship with the main foreign chambers of commerce based in Morocco, notably the Italian Chamber of Commerce, the German Chamber of Commerce and the French Chamber of Commerce and Industry of Morocco, Of the Center signed a partnership agreement in 2006.



PartnersDate of Signature
Banque Populaire Foundation for the business creation2004
French Chamber of Commerce and Industry in Morocco2006
Faculty of Technical Sciences2006
Sidi Mohamed Ben Abdellah University and the Chamber of Commerce, Industry and Services of Fes2007
Office of  Development and Cooperation of Fes2007
The Regional Council of the Fes Boulemane region2008
ENCG of Fes2011
ANIMA Investment Network2015
Casablanca Stock Exchange2015
Injaz Almaghreb2016
SAHAM Insurance--
Attijariwafa Bank--